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Full methodology →We ask AI what Filipinos ask
Every week, the same everyday questions — “which bank is best for savings?” — go to 7 AI assistants.
We count which brands they name
Share of AI voice is how often a brand comes up in those answers: 60% means it was named in 6 of every 10. Weekly moves are in points: 40% → 45% is +5 pts.
Higher means more visible — not better
It is not a rating or a market share. One answer can name several brands, so the shares don’t add up to 100%.
Position
Who owns the conversation
Every measured answer in this category falls into exactly one bucket per brand: the brand named alone, named alongside rivals, rivals named without it, or no tracked brand named at all. Because the four always sum to the same total, every brand is measured against one shared denominator.
Present in 177 of 227 measured answers. Named alone in 4. Rivals appeared without it in 50.
- Present in
- 177 / 227
Measured November 9, 2026.
Tone
How assistants talk about McDonald's
Every time an answer names a tracked brand, that sentence is classified automatically as positive, neutral, negative or mixed, and tags what it is about — price, reputation, service and so on. We count those classifications and publish the counts; we do not grade brands ourselves, and tone never enters the ranking. One answer can mention a brand several times, so mentions outnumber answers.
Named in 483 sentences across 176 answers: 183 positive, 300 neutral, 0 mixed, 0 negative.
- Positive mentions
- 183 / 483
- ChatGPT85 mentions
- Gemini82 mentions
- Perplexity25 mentions
- Copilot123 mentions
- Claude67 mentions
- Google AI Overviews38 mentions
- Google AI Mode63 mentions
Measured November 6, 2026. Each sentence that names the brand is classified automatically and counted as is; tone does not enter the ranking.
Trend
The last 90 days
McDonald's's share of AI voice by week, beside its nearest rival and the category median. Points are real measurements joined by straight lines; nothing between them is interpolated.
McDonald'sJollibeeMedian of the top 8
- Aug 10 #2
- Aug 17 #2
- Aug 24 #2
- Aug 31 #2
- Sep 7 #2
- Sep 14 #2
- Sep 21 #2
- Sep 28 #2
- Oct 5 #2
- Oct 12 #2
- Oct 19 #2
- Oct 26 #2
- Nov 2 #2
- Nov 9 #2
14 measured weeks. Each point is dated with the Monday that opens the week and carries the last measurement taken during it. Mentions and impressions are measured against the curated industry questions. Rank is among the top brands charted for the vertical that week.
By assistant
Where McDonald's shows up
The brand’s latest share of AI voice and mention count on each assistant. Differences between assistants usually trace to which sources each one trusts.
ChatGPT
89.4%
29 mentions
Gemini
78.6%
24 mentions
Perplexity
88.9%
16 mentions
Copilot
100.0%
28 mentions
Claude
100.0%
29 mentions
AI Overviews
48.7%
21 mentions
AI Mode
89.2%
30 mentions
Embed this rank
<a href="https://signal.truelogic.com.ph/qsr/mcdonalds"><img src="https://signal.truelogic.com.ph/badge/qsr/mcdonalds.svg" alt="McDonald's on the PH AI Visibility Index" height="56"></a>The badge is dated and updates with the index; it links to this page. Brands may embed it with attribution and may not alter it.