Universities & Higher Ed

13 brands · Measured acrossChatGPTGeminiPerplexityCopilotClaudeGoogle AI OverviewsGoogle AI Mode· Latest measurement August 29, 2026

Share of AI voice — leaderboard

#BrandShare of AI voiceWk Δ
1University of Santo TomasLeader
73.2%
17.1 pp
2De La Salle University
71.5%
4.2 pp
3University of the Philippines Diliman
68.9%
2.6 pp
04Ateneo de Manila University
48.9%
13.4 pp
05Mapúa University
43.7%
13.2 pp
06Polytechnic University of the Philippines
20.1%
3.5 pp
07Asian Institute of Management
7.7%
0.8 pp
08National U
5.2%
1.6 pp
09Silliman University
2.7%
0.8 pp
10Far Eastern University
1.3%
0.2 pp
11San Beda University
0.4%
0.3 pp
12Enderun Colleges
0.1%
0.8 pp
13University of the East
0.0%
0.3 pp

Share of AI voice = the share of measured AI answers in this category that mention the brand, combined across assistants. Weekly change in percentage points. How we measure

Who owns the conversation

Named aloneNamed with rivalsRivals onlyNo tracked brand
  1. University of Santo Tomas
    103 / 166 present
  2. De La Salle University
    101 / 166 present
  3. University of the Philippines Diliman
    75 / 166 present
  4. Ateneo de Manila University
    63 / 166 present
  5. Mapúa University
    62 / 166 present
  6. Polytechnic University of the Philippines
    59 / 166 present
  7. Asian Institute of Management
    15 / 166 present
  8. National U
    18 / 166 present
  9. Silliman University
    3 / 166 present
  10. Far Eastern University
    11 / 166 present
  11. San Beda University
    8 / 166 present
  12. Enderun Colleges
    2 / 166 present
  13. University of the East
    6 / 166 present

Measured across 166 AI answers on August 29, 2026. Each answer counts once per brand, so the four bands always total the same number of answers.

The race — last 30 days, weekly

Loading chart…
University of Santo TomasDe La Salle UniversityUniversity of the Philippines DilimanAteneo de Manila UniversityMapúa UniversityPolytechnic University of the PhilippinesAsian Institute of ManagementNational U

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